Marshall Hughes talks about the future of retail and how the sharing economy will change the game

How the ​sharing economy is changing retail, with Marshall Hughes – Episode 002

Marshall has a 25 year background in freight and logistics.

His expertise in logistics operations and passion for solving complex problems creatively, led him to build one of the worlds first platforms that connects shoppers with shoppers.

By leveraging underutilised resources and tapping into the booming sharing economy, Marshall’s platform Passel, is levelling the playing field, providing physical presence retailers, an opportunity to better compete with their online competitors.

Episode Highlights:

  • The inspiration behind Passel, identifying an opportunity in the marketplace [2:39]
  • Preparation for entrepreneurship through The Founder Institute [3:44]
  • Passel’s clients [4:57]
  • The technology that powers Passel, working with Swinburne University,  using AI to predict user behaviour [5:35]
  • The sharing economy, past and present and driving forces [7:21]
  • The gig economy vs the sharing economy [8:36]
  • The courier/delivery industry, size and scope. Is there room for more players? Consumers need more options [11:43]
  • The disruption to existing business models, namely fighting back against online and giving physical presence retailers an opportunity to get more sales [13:25]
  • Innovation in retail & the sharing economy, beacon technology, partnering with other tech companies to advance the speed of innovation. Reimagining distribution efficiency [14:38]
  • The Sharing economy past retail, carpooling, car-parts, social services [16:54]
  • How organisations can take advantage of the sharing economy, leasing excess capacity, improving asset efficiency [17:43]
  • Fostering innovation within an organisation, predicting the future, protecting your teams and career paths of staff [18:59]
  • Marshalls’ personal strategies for success, preparing for an innovative mindset and remaining motivated [22:00]

Additional Resources:

Passel’s Website:

Contact Marshall: [email protected]

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Rupert Deans from Plattar tells about augmented reality

How Augmented Reality will change your world, with Rupert Deans – Episode 001

Rupert is a true innovator within the Augmented Reality space.

His first venture ‘One Fat Sheep’ quickly earned him the reputation as an out of the box thinker by bringing to life ‘virtual zombies on a pizza box.’

His zombie success projected him on a global scale, garnering the attention of some of the worlds largest brands such as Red Bull and PWC.

Currently, as the founder of Plattar, his vision is to bring the creative power of AR to the everyday person.

Rupert is now working with some of the most respected companies on earth, providing AR solutions that help these brands engage with their consumers like never before.

Episode Highlights:

  • Hell Pizza’s Zombie Apocalypse AR project [4:26] 
  • Interesting applications of AR tech (HM Group, Pause fest) [9:38] 
  • AR vs VR [12:25] 
  • Modern AR consumer technology [15:22] 
  • How AR will change retail as we know it! [17:45]
  • Cloud AR, the next internet! [20:20] 
  • Disruptions that AR will bring [22:00] 
  • AR in Agriculture [24:18] 
  • AR and Wearables [25:57] 
  • Google Glass, why it failed [26:58] 
  • AR after wearables [27:59]
  • Plattar’s AR projects, (Fisher Paykel PML, Sugar Mountain Music Festival, SAAB, Service Bodies, LaMarzocco coffee machines) [28:25] 
  • How Plattar manages team innovation and it’s team culture [33:15] 
  • Rupert’s personal strategies for innovation and success [37:18] 
  • Strategies for implementing AR tech within your organisation [39:58] 

Additional Resources:

Plattar’s Website:

Contact Rupert: [email protected]

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